And L. Their main message: Stay away, or at least stay off the roads. But most people who live and work in and around the gridlock zone have no choice but to hunker down for the weekend.
The Getty Center, a popular art museum nestled in the hills above the Freeway, has said it will be closed to visitors this weekend because of the construction project. As the weekend progressed, the realization that roads were less congested than usual led to gradual increases in traffic.
Responses to Carmageddon were dramatic but short-lived. Travelers responded to information they received before stay away and during it's not so bad the event by adjusting their travel behavior. Because there is no evidence that substantial numbers of travelers took detours around the closure, shifted to public transit, or shifted their usual travel to before or after the closure, the vast majority of people who would have traveled through the Sepulveda Pass must have chosen not to attempt the journey over the hill at all.
Weekend trips are more discretionary than weekday ones, and it appears that hundreds of thousands of trips were entirely forgone. These findings have important implications for the forthcoming sequel to Carmageddon in September. It will again be important to provide travelers with full information, but it is unlikely that dramatic messages of fear of a traffic nightmare will have the same effect a second time. Rather than threatening that the closure will be a mess, messages appealing to citizens' public spirit that Los Angeles can pull together again to make the closure go smoothly are more likely to resonate because they are consistent with past experience.
Hopeful messages are far more likely than fearful messages to help the community prepare for Carmageddon II. At least we hope so. Brian D. Times Events. Times Store. Facebook Twitter Show more sharing options Share Close extra sharing options. Times Archives. Full coverage: Carmageddon II Advertisement. Opinion Editorials. More From the Los Angeles Times.
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